Kappa opens the first ultra-large-scale flagship store in Hangzhou

On November 11, Kappa (back-to-back), a well-known Italian fashion brand, opened its first ultra-large flagship store in Hangzhou and held a grand opening ceremony. The new store is located on the first floor of Hongshi Central Garden, No. 250 Hushu South Road, Hangzhou. The opening of the new store has attracted many customers. Huang Jianxiang, the famous sports host of CCTV, specially came to the ribbon and congratulated him on the spot and presented his new book for Kappa's consumers. Fight like that."

The Kappa brand is a fashionable, sporty, sexy and tasteful brand personality. It maintains a very eye-catching position among numerous sports brands and gains the favor of consumers. It has gradually become a popular trend. The newly opened Kappa Hangzhou flagship store covers an area of ​​309 square meters. The store design adopts a brand-new third-generation design concept. The style is simple and bright, and the back-to-back LOGO of two people is also very conspicuous. The shop features a unique style of back wall, displaying footwear on both sides. The center is the clothing area. Posters and gifts signed by some of the stars also occupy the same place. The entire layout realizes the harmony of “sports and fashion, personality and taste”. .