Star Effect Hot Spring Evening Costume

Farewell to the Spring Festival holiday, Tianjin's major shopping malls in full swing promotional activities have ended, entering the off-season for about a week. According to the monitoring data of the Municipal Commission of Commerce, during the Golden Week of the Spring Festival, the 128 key commerce and distribution enterprises in the city achieved a total sales revenue of 2.223 billion yuan, a year-on-year increase of 18.7%. During the holiday season, Binjiang Road has an average daily passenger flow of 700,000 passengers and 1.1 million passengers at the peak. In the next half-month, Western Valentine's Day will be ferocious, and the coming round will be a new round of consumer boom.

The merchants preparing for the first wave of spending at the beginning of the Valentine's Day are nearing completion. The reporter visited the shopping mall in the city and discovered that many staff members had taken down the promotional advertisements and started to replace the counters and put the remaining items into the Spring Festival promotion. Float clearance. A staff member of the mall stated: “From now on, there will be an off-season for a week or so. Lovers will then select each other for Valentine's Day gifts. Men’s belts, ties, lighters, and jewelry will all appear as small consumer climaxes. Shopping malls will be fully prepared. ."

According to industry sources, since 2011, the inventory of some clothing brands has reached a critical point, and high inventory brings greater pressure to business operations. This year, cleaning up inventory will become an important task for many brand suppliers. Affected by this, the market will generally appear to have more aggressive promotional activities, and consumers will receive a lot of benefits from it.

The Spring Festival Evening Costumes are very popular. “This is the same costume that the actors and actor wear during the Spring Festival Evening. This year’s special fashion has just arrived.” Yesterday, at a clothing store, the clerk warmly recommended to reporters. When reporters visited a number of small-scale clothing stores, they noticed that many new arrivals were performed in the same costumes as those worn by the staff of the Spring Festival Evening. For example, a small dress actor wearing a dress this spring and evening, in the adjacent three stores are sold. The difference is that the actor wears a woolen fabric for the Spring Festival Gala, and the sweater version is sold in the small clothing store. There are different colors for consumers to choose.

The reporter entered "2012 Spring Festival Evening with the same paragraph" as a search condition on a large-scale shopping site, and obtained 350 search results. From the evening gown of the host to the small skirts on the performers, there were some turnovers of more than 100 pieces. Most of these products are priced at between 100-300 yuan, and there is a big difference between the quality of consumers' evaluation and the quality they see on a spring evening. There are also consumers who said: “It is not good-looking to look at pretty clothes on themselves.” According to industry sources, most of the Spring Festival evening dresses are tailor-made for big players, and the “imitation products” on the market for a few hundred dollars must not be compared. , so prompt consumers not to blindly follow the trend to buy.

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