“Transformation” KONZEN 2013 Brand Strategy Conference and Spring/Summer New Products Order Concluded

“Transformation” KONZEN 2013 Brand Strategy Conference and Spring/Summer New Products Order Concluded

This time the ordering will be based on the theme of "transformation," and it will meet KONZEN's (spatial) development after years of development into a successful and excellent fashion men's brand. Faced with the current severe market environment, this time the ordering conference set a special conference on brand strategy on the morning of the 26th, from the brand strategy, channel development, brand image and promotion, terminal operation management, terminal training, product quality and From the aspects of period guarantee and other aspects, we explained the brand strategy management ideas of KONZEN (space) brand in a fierce market environment. Chairman Chen Peixi introduced the development strategy of KONZEN (space) brand from the development trend of the clothing market. At the same time, he also relayed the support policies of the government departments of the garment industry in Guangdong on the development of KONZEN (space) brand; Director Guo of the sales management center from the channel Expand, join the government and support the government to innovate; the brand management center director Gong explained the brand terminal image development, brand promotion ideas; and the following terminal VIP development plan, training plan, product quality and other aspects of the explanation, there are strong With strong backing, we have not only solved doubts of franchisees and distributors across the country about the corporate and KONZEN (space) brand development strategy. The following design director, Mr. Huang Haifeng, explained the design concept and trend of the new products in the spring and summer of 2013. He not only showed us a tour of fashion trends, but also strengthened everyone’s understanding of the brand of KONZEN (space), and strengthened everyone’s understanding. KONZEN (space) brand confidence.

At the next order meeting, in order to allow customers to orderly and effectively understand the product, and at the same time book a good pair of good marketable goods, the company will be divided into several groups of customers, through the form of groups for customers to explain the goods and order The entire process is conducted in an efficient and orderly manner. KONZEN's (Space) Spring/Summer 2013 products were carefully designed and produced after designers learned more about international fashion trends. After multiple screenings, the products displayed in front of the customers were all fine products. Therefore, the products displayed at the fair were greatly appreciated by customers and strengthened their recognition of the KONZEN brand.
The ordering meeting was successfully concluded on August 28th. KONZEN (space) successfully obtained customer's support and trust with warm service and perfect products. It was highly praised and praised by new and old customers. After more than ten years of development and precipitation, KONZEN (space) carries everyone's confidence and expectations to the success of the other side!

“Transformation” KONZEN 2013 Brand Strategy Conference and Spring/Summer New Products Order Concluded