At the beginning of the year, it was precisely at the time of resigning from the old and the new age, the only product will welcome the “openerâ€. On January 5th, the "Announcement of Love" 2017 Network Annual Summary Announcement and Award Presentation Ceremony was held at the Soong Ching Ling International Art Center in Beijing. Vipshop will give full play to the advantages of Internet eCommerce and rely on the "Love Only Workshop" project among many candidates. Stand out and won the "Innovation Award of the Year."
Guided by the Informatization Leading Group Office of the Central Network, and the 2017 Internet Public Welfare Annual Selection of the "Family of Love" organized by the China Internet Development Foundation, it aims to commend the industry's outstanding performance in implementing the "Network Public Welfare Project" in 2017. In order to further promote the dissemination of positive charity under the Internet. The selection lasted for more than two months. After preliminary screening, expert review, and other links, 40 excellent models of the year were selected from various websites.
Vipshop actively fulfills its corporate social responsibilities and is able to actively use the Internet's new technologies and develop new platforms to promote the innovative development of the “Internet+Public Welfare†based on its unique advantages. "Love-Workshop" is a unique e-commerce platform created by VIP in 2017. It provides free commercial quality inspection, packaging design, technical operation, communication and promotion, logistics and distribution services for public goods, and opens the front end of public goods. Production and terminal sales support the marketization of public goods with the core competitiveness of the company. This "hematopoietic" mode of support not only raises income for poor producers and improves the lives of disadvantaged groups, but also advocates the charity of "consumerism is poverty alleviation", creating a special quality public benefit for the 300 million members of the VIP Club. The experience created a new model for online public interest and provided useful lessons.
(Figure 1: VIP Club's "Love Love Workshop" won the "2017 Internet Public Welfare Annual Innovation Award")
So far, the love-loving workshop has successively launched series of public welfare special events such as the "Agra's Pan-Embroidery Tide Brand" and "Little Van Gogh from the Stars - Autistic Children's Painting" and accurately received 10 national poverty-stricken counties. Products directly help nearly a thousand poor producers and disadvantaged groups including children with autism and children with phenylketonuria. Vipshop will make full use of the power of the e-commerce network to nurture the public awareness of public welfare, help more needy groups, and promote the sustainable development of public welfare undertakings.
(Picture 2: "Love Only Workshop: Can't Eat Food - Caring for Children with Phenylketonuria" Public Welfare)
As Gao Xiang, deputy director of the guests of the Central Network Information Office, said, “Let the charitable positive energy effectively nourish the cyberspace, accelerate the Internet's empowerment for the public good, promote the public welfare of the Internet, nourish the society, and work hard to build a 'net public good.' The lively situation of ''universal public welfare'' has enabled hundreds of millions of netizens to gain more sense in sharing the fruits of Internet development. "As a business with a temperature, we will continue to develop unique e-commerce public welfare roads in the future, and we will always be with you on the road of spreading love, and be kind to you."