September 1, 2013, MOFAN "Alice in Wonderland" spring 2014 new conference was successfully concluded in Hangzhou, MOFAN agents, franchisees , outstanding customer representatives, invited media, nearly a thousand guests gathered together, together Experience MOFAN fantastic charm of fashion ideas, and first to enjoy the MOFAN2014 spring dynamic fresh, fusion of classical luxury new visual experience.
In addition, MOFAN held a large-scale MOFAN Brand Marketing Summit and Terminal Sales Training 2013 prior to the opening of the order to establish a platform for discussing the MOFAN brand development and to inject new impetus to the rapid development of MOFAN.
Spring new interpretation of the beauty of encounter
"Alice in Wonderland", with a pocket watch rabbit, playing cards, flower elves ...... In the story of the weird and incredible scenes are elements in 2014 MOFAN spring show window was vividly demonstrated, With MOFAN spring new smart colors, one by one mini-fashion country all come into view.
The 2014MOFAN new products around the "floral encounter, the rhythm of the encounter, the encounter of luxury" to start, or use the sky blue, fragrance orange, lilac green, petal bare with vibrant vitality color interpretation of the mood of the garden spring; or stripes , The grid combined with color printing, and black and white ash to reconcile, to block the performance of young girls lively and enthusiastic; or draw the court elegant and elegant overall style of luxury to purple, gold to show noble and luxury, with turquoise and earth Huang to reflect dignified and elegant.
In addition, "Alice in Wonderland" in the White Queen, the Red Queen streamer glamorous dress is also our relish, the new MOFAN spring each round of urban women in the princess dream of the princess, the festivals developed series, Let you in the spring season of the wedding, party, birthday party and other occasions into a million people's attention fashion Queen.
Terminal training focused store combat
"There are three major errors in ordering training, how to choose the sales promotion time slot, how to talk into the store into the ... ..." These are closely related to terminal sales challenges in the MOFAN "Alice in Wonderland" spring new conference was elaborated.
This training MOFAN specially hired a well-known industry lecturer - Ding Zhao collar to come to class, around the "China garment industry trends analysis, the trend and significance of brand operation, to create a strong agent, how to enhance the terminal sales performance, agents Monopoly Store operation and management of the five major systems "for the actual topic of interactive guidance.
The training lecturer emphasizes: "The terminal store is a direct platform for consumers to communicate with the enterprise. For instance, the brand development encounters the predicament of the clothing agent and the franchisee with different qualities. The top priority is to improve the operation skills and single-store management of the agents and franchisees Strategy, which is not only an important part of improving the sales performance of apparel, but also plays an important role in the future development of apparel.
Through this training, guests are deeply inspired and benefited a lot, deeply feel the importance of MOFAN brand on the terminal market.
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